CEILING ONE →
FOCUS
Position to be seen. From one of several firms who could do it, to the obvious choice.
Define what you're known for, who it's for, and why they'd pick you without comparing. Then you write your manifesto — your take, in your words.
You leave with: a position you can say in one line and defend in a room.
MY ROLE: I run the workshop and edit every draft.
CEILING TWO →
VISIBILITY
MARKET to be trusted. From speaking to everyone and no one, to the people who could actually hire you.
The right buyers get familiar with how you think, months before there's a brief. Paid visibility to a precise list, your thinking placed where they already read, and the rooms worth being in.
You leave with: a live campaign in your own account, a media list, and a publishing rhythm you can hold.
MY ROLE: I build it, launch it, and run it with you.
CEILING THREE →
REPUTATION
SELL WITHOUT PITCHING. From interrupting strangers, to conversations with people who already know your work.
We build a first engagement that sells your thinking rather than your hours, and a process that keeps running while you're busy delivering.
You leave with: an offer, priced and scoped, that keeps selling while you're busy.
MY ROLE: I design it with you and rehearse it until it holds.
